SALS2.JPG

SAL'S STORY

It all began with

AN OLD FAMILY RECIPE

SalsGrandparents.jpg

Over 74 years ago, Sal Lupoli's grandparents came to America and all they had when they arrived was a strong work ethic and an old family recipe for Sicilian-style pizza. It wasn’t long before their Revere Beach pizza stand earned a reputation for flavor, freshness and very generous portions. Sal’s heritage and strong family history led him to work in the Italian kitchens of Boston’s North End where he perfected his craft.

Nonno and Nonna, 1940

Since 1990

FAMILY OWNED AND OPERATED

In 1990, Salvatore Lupoli opened his first Sal’s Pizza shop with his brother Nick, in Salem, New Hampshire. Inspired by Boston’s North End eateries, the Lupoli brothers used fresh ingredients, prepared their dough daily, and established a reputation for the best quality. Originally, Sal's was known as Just Pizza, since they focused on what they did best. The largest pizza at the lowest price—their 19-inch, three-pound pizza, quickly became a legend and is the cornerstone of every Sal’s Pizza today!

Sal & Nick, 1990

Only the finest and freshest

 INGREDIENTS

We source the finest ingredients and prepare them by hand. In every Sal’s Pizza, we chop locally-grown vegetables and garlic, grate 100% mozzarella cheese right off the block and hand-stretch our homemade dough each and every day. Made with tomatoes picked right off the vine in Northern California, our signature sauce arrives fresh-packed without additives or preservatives. Everything from olive oil to your favorite toppings are the highest quality because we know that great tasting food is made from great ingredients.

Whole Milk Mozzarella.jpg
No Preservatives.jpg
All Natural.jpg
Extra Virgin Olive Oil.jpg

Everyone loves

FOOD TRUCKS

Sal Knows Pizza.jpg

In early 2020, when the Covid-19 pandemic hit, Sal Lupoli knew it was the right time to launch the new fleet of food trucks he had been working on behind-the-scenes. More than ever, people wanted to be outside. Ordering from Sal's Mobile made it easy with their contactless ordering and delivery.  With a food truck, Sal is able to bring his high-quality pizza to towns where he may not have an actual pizza “store”. And unlike most food trucks, Sal’s Mobile offers delivery! The pizza trucks have flourished and you can now find them all over New England in selective towns, as well as at hundreds of private events every month from Maine to Cape Cod. Learn more about booking a food truck here.

Nice wheels!!

Expanding our Reach

NEW "EXPRESS" LOCATIONS

Our new "express" locations have been popping up all over New England! Find us at Haffner's gas stations, universities like Brandeis, Wentworth, Umass Boston, Umass Lowell, Salem State and Suffolk, along with arenas like Fenway, TD Garden, Agganis, Tsongas and Delta Dental Stadium. While these locations feature the same craft pizza made with Sal’s famous dough, sauce and cheese and signature menu items, this brand-new "express" model allows more people to enjoy Sal’s Pizza by being conveniently positioned in frequently visited areas.

Aramark.jpg
Brandeis.jpg
Haffners.jpg
Agganis Arena.jpg
Wentworth.jpg
Mobil.jpg
Fenway Park.jpg
Suffolk.jpg
Sodexho.jpg
Umass.jpg
Tsongas Center.jpg
Salem-State-University.jpg
download.png
500px-Northeast_Delta_Dental_Stadium_(logo).png

Find us at your

LOCAL GROCERY STORE

Sal's Oven Ready Pizza.jpg
Family Size Cheese and Roni.jpg

FRESH NOT FROZEN. ALL NATURAL, NO PRESERVATIVES OR FILLERS.

For years, Sal’s has been producing oven-ready pizza for Market Basket, McKinnons, Hannafords, and hundreds of independent grocers. Find us at your area Walmart store in Fall of 2021. Sal’s Pizza is fresh, not frozen, and offers a taste like no other grocery store pizza.  Pick up Sal’s at your favorite grocery store today! 

Shaws.jpg
Hannaford.jpg
Market Basket.jpg
Walmart.jpg
logo-smaller.png

Providing nutrition

TO OVER 1,000 SCHOOLS

Girl with Slice.jpg

Now, that's a slice!

Sal’s pizza is offered in over 1,000 schools throughout New England.  You're little one probably eats Sal's and you don't even know it! Sal's for Schools pizza is made with 51% whole grain crust, no artificial additives or preservatives. We make it fresh, by hand, every day. A single portion provides two servings of grains and two servings of meat or meat alternatives.

 

To bring Sal's Pizza to your school, click here.

Sals for Schools.jpg

And that's our story...

STAY TUNED FOR MORE!